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Some brands buy this because they want the video. Others buy it because they want something to link to when a customer asks whether the product is real.
Counterfeits are a real problem in Nigerian e-commerce and a video of somebody in Abuja opening a sealed unit, showing the serial, the seal and the accessories, does work no amount of copywriting does. I read out what is on the box rather than what is on your website.
5,982 people subscribe. The video stays up and you can point at it indefinitely, which is most of the value if you are fighting fakes rather than fighting for attention. Send it sealed and factory-packed. If you send me a unit prepared specially for this, the whole point of it disappears and I would rather not film at all.
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About Lubabatu Abubakar
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Lubabatu Abubakar
@lubabatusaiduaLubabatu Abubakar brings the thrill of the reveal to the heart of Nigeria's capital. This Abuja-based unboxing connoisseur specializes in delivering authentic, first-look reactions to the latest gadgets, beauty hauls, and trendy products. Her channel is a go-to destination for a young, engaged audience seeking honest reviews and genuine excitement before making their next purchase. With a vibrant and relatable style, Lubabatu transforms each unboxing into a captivating experience, building a trusted community of viewers who value her insightful commentary. She connects deeply with her followers, offering a fresh perspective on new market arrivals. Brands looking to tap into the dynamic Nigerian youth market will find a passionate and influential voice in Lubabatu, whose authentic content drives trends and consumer interest in Abuja and beyond.
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