The Parenting Version of Your Ad

Most brands hand me a script written for a general audience and expect it to land with parents. It rarely does, because family life has a texture that generic copy misses entirely.

So I rewrite it. Your product goes into a Reel about something recognisable — the morning that went wrong, the thing nobody could find, the small negotiation that took twenty minutes — and the product appears where it would appear.

My page is parenting and marriage from a father's perspective in Taguig, which is a demographic almost nobody markets to properly. My followers buy for other people, replace things that break, and have limited patience for being sold to.

20,300 people follow me. Household goods, family food, appliances, services, cars and insurance all fit.

Send me the ad you already have and the audience it failed with. That usually tells me more than a brief does.