Offers from Chike
Wardrobe Essentials, Written Up
Wardrobe essentials get written about badly. Everybody wants to cover the statement piece and nobody explains the shirt you will actually wear forty times. So in a permanent post I take one item and place it properly: what it goes with, what season it survives, whether the fit runs true, and how it sits against Nigerian tailoring rather than against a European size chart. My followers are men who want to dress better and are working it out. 2,520 people follow me, which is small and growing. Send it in my size with the fabric composition, because that is the first thing anybody asks and the thing most listings leave off.
Prints, Tailoring and a Camera
Bold print does not photograph the way a plain shirt does and most brand videos are lit for the plain shirt. So the reel is shot to show the fabric moving — the drape, how the pattern behaves when you walk, whether the colour holds up in Nigerian light or goes flat. That is the part a still image cannot do and the reason to buy a video rather than a photograph for anything patterned. Streetwear, tailoring, Ankara, anything with structure. 2,520 people follow me, which is a small number and I would rather state it than have you find out later. Send it in my size and tell me whether it is meant to be worn loose or fitted, because the same piece reads completely differently and I would rather get your intention right.
Styled Into Something I Was Filming
Your piece goes into a video I was already going to make. That means it appears in an outfit rather than as the subject of an advert — a fit check, a get-ready, whatever I had planned that week. It is worn with things I already own, which is how anybody watching will actually wear it too. The limitation worth knowing is that I cannot make it the centre of attention in this format. If your piece is subtle, a plain tee, something in a colour that disappears, buy the dedicated reel instead and I will light it properly. 2,520 people follow me, which is small. Send it in my size and tell me what you would pair it with, and I will tell you honestly whether that pairing works here.
Menswear Footage for Your Ads
You keep the files and none of it has to appear on my page. Menswear footage is harder to buy than womenswear footage and most brands end up with the same three stock clips of a man adjusting a cuff. What you get from me instead is a Nigerian man in his twenties actually wearing the thing — walking, sitting, reaching, doing the things that show whether a shoulder seam holds. I shoot several takes, vertical and horizontal, with no logo of mine in frame. 2,520 people follow me but for this offer that is beside the point. Send it in my size with the shot list and tell me if there is a detail you need in close-up.
Three Ways That Work, One That Does Not
How to wear it without guessing, which is what my followers actually message me about. I take one piece and show the three ways it works and the one way it does not — tucked, layered, with what, and the combination that makes it look cheap. Men do not get taught this and most of my audience is working it out from photographs. 2,520 people follow me. Send it in my size and tell me the styling you intend, because if I demonstrate the wrong one convincingly that becomes how people wear it.
The Parcel, Opened on Camera
Clothes arrive badly more often than brands admit — creased into a ball, the wrong size in the right bag, a stain nobody checked. So I cover the packaging, the state it arrived in, and whether the size on the label matches the size on me. Then the fabric in the hand, which is the thing photographs never tell anybody. My followers buy menswear online and have been caught out enough times to want this. 2,520 people follow me, a small number stated plainly. Ship it through your normal courier in your normal packaging. A parcel prepared specially for a video proves nothing about the one a customer gets.
Worn Through an Ordinary Day
Worn through an ordinary day rather than presented. Your piece is on me while I do whatever the video is about — going somewhere, meeting somebody, eating. No pause to introduce it, no close-up of the label. What that gives you is a garment being seen in use, which for menswear is the only real test: whether it still looks right after somebody has been sitting in it for an hour. 2,520 people follow me. Send it in my size. If the fit is the selling point, say so and I will make sure the video shows me moving rather than standing, because a fit claim needs movement to be believed.
Nigerian Menswear Stories for Your Label
Bold prints, streetwear cuts, and the argument about what contemporary African style should look like. That is what my page runs on. A Stories pack puts your label into it across several frames: worn, styled, tagged, live for a day. Because the frames connect, there is space to show a piece from more than one angle rather than a single flat photo. 2,520 people follow me for fashion specifically, so a clothing or accessory brand reaches people already interested rather than a general crowd. Tell me if there is a way you want the piece styled, and send it in the size I actually wear or the video will show a bad fit.
Frames Without a City Attached
Frames without a city attached, because my profile does not carry one and I am not going to pretend otherwise. I film across Nigeria rather than in one place, so a story set from me reaches menswear buyers wherever they are rather than a single market. Your piece appears worn across a few frames with the link on each. 2,520 people follow me, a small number I state rather than round up. Send it in my size and tell me if there is a date it has to run before, and I will fit the frames around whatever I am wearing that week.
Dressed and Undressed Across a Day
Dressed and undressed across a day, which is what a menswear takeover actually looks like. Morning: what I put on and why. Midday: how it is holding up in the heat. Evening: whether I changed, and if so what into. That arc is the argument for a full day rather than a single post — clothes are judged over hours, not in one frame. It works best with more than one piece. Send me two or three so the day has somewhere to go, because a takeover about a single shirt runs out of things to say by the second frame and starts padding. 2,520 people follow me. I do not have a city on my profile and I film across Nigeria, so what you get is menswear buyers rather than one local market. Tell me the date and what you want understood by the end of it, and I will build the day toward that rather than spreading the message evenly and landing nowhere.
Held Up on a Live
Held up on a live, named, and then I carry on with whatever the stream was about. It is brief and I would rather describe it as brief than sell it as a session. Where it earns anything is that my followers can ask what it feels like and I can answer while holding it, which a photograph cannot do. 2,520 people follow me, which is small. Send it ahead of the date so I have handled it before I talk about it, and send one sentence you want said.
Thirty Minutes on Sizing
Half an hour, two voices, and somebody who can answer the sizing questions. Every menswear live I have done turns into sizing within five minutes — chest, length, does it run small, what if I am between sizes. I can say how it fits me and nothing more, so having your person there turns a guess into an answer. 2,520 people follow me, which is a small room, and I would rather set that expectation than have you expecting a crowd. What you get instead is a half hour where the people watching are actually considering buying. Send somebody who knows your size chart properly, and send two or three pieces so there is enough to talk about for the full thirty minutes.
A Draw, a Frame and a Post
A draw, the frames that run it, and a post that stays afterwards. Most giveaways vanish the moment the winner is announced, which wastes the attention they generated. So this one leaves something behind: Story frames while it is open, and a permanent post about the product itself once it is closed. The post is the part that matters commercially. People who entered and lost are the warmest audience you will get, and if there is nothing for them to look at afterwards they simply move on. 2,520 people follow me and I film menswear across Nigeria rather than in one city. Send the prize in a size you can supply more of, confirm where you deliver, and be ready for the post to say what I actually thought of the piece. That is the arrangement and it is what makes the post worth reading.
Post, Reel, Frames, One Order
Post, reel and frames, with no giveaway attached. This is the plain version of the bundle: a permanent post that stays on the grid, a Reel showing the piece worn and moving, and Story frames carrying the link while people are deciding. No prize, no entry mechanic, nobody to ship to afterwards. It fits a restock or a second colourway more than a launch, because those need reminding rather than introducing. 2,520 people follow me and my page has no city attached, so what you get is menswear buyers spread across Nigeria rather than one market. Send two or three pieces in my size, the fabric composition and the sizing, and tell me which of the three formats matters most to you. I will weight the effort toward that rather than splitting it evenly and doing three adequate things.